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Tunnel Ram

CAR CULTURE

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  • SEARCH ALL CARS
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  • Italian
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  • Jeep
  • Mercury
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  • Personal Luxury Cars
  • Plymouth
  • Pontiac
  • Rambler-AMC
  • Studebaker
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  • Two Wheels
  • STARS & CARS

The Hudson Motor Car Company was first established in Detroit in 1909, the name lasting until 1954 when it merged with Nash-Kelvinator to form AMC - American Motors Corporation. The Hudson brand continued until 1957 and though there were plans to bring out an all-new Hudson for 1958, it never materialized. AMC had decided not to compete directly with the big three, so would focus on smaller cars, meaning traditionally larger cars wearing the Hudson nameplate would be sacrificed.

Here we focus on the last decade of Hudson production, during which time its successful ‘step-down’ models sold in large volume. A success from the outset, Hudson stole a march on the larger manufacturers with their rugged step-downs, offering a lower center of gravity that lent itself to good handling and therefore, success on the racetrack. Step-down design also made for a racier profile as if offered stylists the option of lower roof lines and better aerodynamics. All in all the Hudson step-downs were ahead of their time.

For the 1951 model year, Hudson’s six cylinder engine received a new block with thicker walls and other improvements, boosting power and torque, making Hudson a hot performer for the time. With a wider front track Hudson was powered to victory on the racetrack by the famed 308-cubic-inch Hornet straight six with the optional high-compression cylinder head and dual-carb manifold known as ‘Twin-H Power’.

Hudson's strong, light-weight bodies, combined with the high-torque inline six-cylinder engine made the Hornet a champion on America’s racetracks, dominating NASCAR from 1951 to 1954.

The lesser known Hudson Commodore step-down of 1949 received posthumous fame thanks to it being the car driven across the USA by Neal Cassady in Jack Kerouac’s famous beat novel On The Road published in 1957.

Tunnel Ram has put together a gallery of the most iconic Hudson models from 1948 to 1954. Take a look back at these legendary old cars via old print magazine advertisements, and photos of the famous #6 ‘Fabulous Hudson Hornet’ stock car champion driven by Marshall Teague.

Jack Kerouac’s famous On the Road featured legendary beatnik Neal Cassady - seen here behind the wheel of the ‘49 Hudson Commodore that features in the novel.

Jack Kerouac’s famous On the Road featured legendary beatnik Neal Cassady - seen here behind the wheel of the ‘49 Hudson Commodore that features in the novel.

The Hornet, in racing guise, found fame all over again in the 2006 Pixar animated hit film CARS. Legendary actor and former race car drive Paul Newman voiced the animated ‘Fabulous Hudson Hornet’ that was based on the real AAA stock car champion raced by Marshall Teague and Herb Thomas in the early ‘50s.

Doc Hudson - the animated Pixar character voiced by Paul Newman in the 2006 hit movie CARS.

Doc Hudson - the animated Pixar character voiced by Paul Newman in the 2006 hit movie CARS.

 

View fullsize  1948 red Hudson Commodore sedan with all-new styling gives “this new Hudson an appearance of forward motion, even when standing still”. Vintage single-page print ad.
View fullsize  1948 Hudson color print-ad showing a cutaway diagram highlighting Hudson’s new ‘step-down’ all-steel “Mono-bilt body-and-frame”.
View fullsize  1950 yellow Hudson Pacemaker ‘with famous “step-down” design!’ - vintage print ad.
View fullsize  1950 maroon Hudson convertible - vintage single-page print ad.
View fullsize  1951 yellow Hudson Hornet sedan - vintage print ad.
View fullsize  1950 blue Hudson Hornet "available with new Super-Matic Drive!” - original single-page magazine ad.
View fullsize  1951 green Hudson Hornet sedan with “Miracle H-Power” - vintage print ad.
View fullsize  1952 yellow Hudson Hornet Sedan with “Twin H-Power”- vintage print ad.
View fullsize  1952 Hudson Hornet Club Coupe in “Hudson-Aire Hardtop Styling” - original single-page print ad.
View fullsize  1951 Hudson rear seating with red upholstery and highlighting the step-down interior - vintage print ad.
View fullsize  ‘Doc Hudson’ - character from the Pixar movie ‘Cars’ - voiced by actor Paul Newman, the car was based on the NASCAR winning Hudson Hornet.
View fullsize  1952 Hudson Hornet and “new lower-priced running mate…the spectacular Hudson Wasp” - single page print ad.
View fullsize  Marshall Teague and Herb Thomas with Teague’s #6 Hudson Hornet after one of Teague’s many wins that year (most likely after the July 1952 race at Dayton Speedway or one of the other 1952 victories).
View fullsize  1952 photo of stock-car champion Marshall Teague posing with the ‘Fabulous Hudson Hornet’ No6 NASCAR winner.
View fullsize  1954 red Hudson Hornet sedan “Here’s lightning-quick passing power” - vintage print ad.
View fullsize  1953 yellow Hudson Hornet Club Coupe “America’s Stock-Car Champion” - single-page print ad.
View fullsize  1951 Hudson Commodore Custom Series in 4-door sedan and convertible. Original print ad.
View fullsize  Blue Hudson Wasp Club Sedan for 1954 - vintage print ad.
View fullsize  1954 red Hudson 2-door sedan - original print ad highlighting Hudson’s success in Stock-car racing in 1952, ‘53 and ‘54.
View fullsize  1954 green Hudson Hornet Special Club 2-door sedan - vintage single-page print ad.
View fullsize  1954 Hudson print advertisement - cutaway diagram highlighting the interior passenger and luggage room of the Hornet sedan.
View fullsize  1954 yellow Hudson Hornet 4-door sedan - original print advert.
View fullsize  1954 red Hudson Hornet Hollywood Hardtop Coupe - vintage two-page print ad.
View fullsize  1954 red Hudson Hornet Club Coupe with “New Flight-Line Styling” and new V-8 engine option - vintage print ad.

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